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Women of
the Film
Media Research
of the 1940s
Women in
Media Research
Additional
Resources
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Alphabetical Listing of Pioneering
Women in Media Research
Early Figures
Office of Radio Research/Bureau
of Applied Social Research
Survey and Public
Opinion Research
Audience Research
Radio, Television,
and Film Studies
News and
Journalism Studies
Development of
Methodologies
Marketing and
Advertising Research
Political Communication
Gender and Communication
Mail Studies
AUDIENCE RESEARCH
Unless otherwise noted, all biographies were written by Peter Simonson and Lauren Archer.
Thelma Erlich Anderson
Carol Coen
Marjorie Fiske
Jeanette Green
Helen Kaufman
Herta Herzog Massing
Alice Kitt Rossi
THELMA ERLICH ANDERSON
CAROL COEN
MARJORIE FISKE
JEANETTE GREEN
HELEN KAUFMAN
HERTA HERZOG MASSING
ALICE KITT ROSSI